3 Ways to Improve Your Local Search Ranking

Local Search is becoming increasingly more important for Local Business. Here are a few tips to help you get started. If you’d like more information please get in touch with Market Now and see how we can help.

By Ivy Lamb, Manta Webinar Editor – April 14, 2016

Local SEO can be a huge boon to your small business—if you know how to take advantage of it. With the rise in smartphone usage, search engines like Google have adapted to provide results relevant to the searcher’s geographic location. For example, when someone types a search term like “landscaping,” they’ll see a list of landscaping businesses close to their current location.

According to SEO agency Moz, 4 billion desktop queries and more than 50% of mobile searches have local intent.

To gain insight on how small businesses can improve their local SEO, we turned to Cain Richards, a digital analyst with seoWorks.

“With Google’s recent changes—the reduction of local results to a three-pack and the removal of side ads so the desktop results page mirrors that of its mobile pages—it is more important than ever to make sure your business is doing everything it can to optimize itself for local search,” RIchards said. Here are his top three tips for getting started: